The Four Emotions of Our Business

by Senior National Sales Director Rena Tarbet

Phase One:  

The first phase is EXCITEMENT. You've caught the vision of where you can go and what you can do for yourself and your family through our Mary Kay opportunity!  You don't know or understand just how it will all come about.   You just know that it will.  Nothing can stand in the way of your pursuit of The Mary Kay Dream - you're ready to take on anything.

Phase Two: 

Then Phase Two hits - FRUSTRATION. Things are not going as fast as you'd like them to.  Can you relate to this?   Of course you can! We've all been there.  We get impatient with ourselves and our customers. We tell ourselves that no one wants to book a Party or Show or buy Mary Kay Cosmetics.

Phase Three:  

Then comes Phase Three – THE CRISIS POINT. Do you throw in the towel and shoot holes in your Starter Kit? or do you get your head on straight and work it through? Do you tell yourself that unit meetings are the last place you're going since you have not done anything to crow about? or do you tell yourself that unit meetings are where you need to be to get your act together? The right question to ask yourself is the last one.   As hard as it may be to push yourself to a unit meeting, it's the best thing for you and your Mary Kay Career right now.  You'll actually be glad you went.

Phase Four: 

The last phase - RECOMMITMENT.  You've made it!  You've recovered from the situation and you're stronger for it!   You've recaptured your dream; you're excited, again, and ready for the next challenge.  Each time you slip into the Frustration Phase, your trip back to Phase One gets quicker because you know the way!

Is it Worth it?  Is your Mary Kay Career worth the hassle of putting up with postponements? Making yourself go to unit meetings and finding something to crow about?   Could you find this kind of never-ending excitement, supreme challenge, and positive attitude in any other job? 

I would not be the person I am without the great opportunity Mary Kay gave me.  I have a healthy self-image and so many chances to share this positive way of life with others.   Is Mary Kay worth it?  You bet it is.  We must never sell ourselves short.  Give yourself time to grow and never lose sight of your goals.  When you lose sight, then you have time to see the obstacles that lie before you.   Remember: Mary Kay sells dreams as well as cosmetics.

Resolve, now, to work through every Phase Two you encounter, and never forget where you can be in 90, 180, 365 days from now if you just persist .  Keep your outlook positive and you're sure to go far!